Dan Verdick and Kristen Steele

Dan Verdick: Dan Verdick is the National Sales Director for Bookmasters, a customized publishing services company in Ashland, Ohio. Dan has spent a career in publishing, including roles in sales and business development, marketing and publicity, content and social media marketing, and literacy and library program development. Dan lives with his wife and family in a suburb of Saint Paul, MN. His interests include metadata rants, helping authors and publishers succeed, finding new ways to enjoy caffeine, fishing, and conversing with his French bulldog, Hugo.

Kristen Steele: Kristen Steele is the Director of Marketing and Publisher Relations for Bookmasters, a customized publishing services company in Ashland, Ohio. Prior to the publishing industry, Kristen sharpened her marketing and public relations skills in higher education and healthcare, including content creation, branding, and strategy execution across the web, intranets, social media, digital signage, outdoor, print, TV, radio, trade shows, and special events. Kristen lives with her husband and daughter halfway between Cleveland and Columbus. She enjoys instigating Dan Verdick’s metadata rants, making authors’ and publishers’ dreams come true, traveling, Zumba, and cooking.

And then there’s also this report explaining more about what Bookmasters does: What Bookmasters Does