Creating an Opt In to Build Your Email List

If you have an opt-in already, now’s the time to decide if it’s working and compelling enough for your audience. If you don’t have an opt-in, here’s how to create one your audience will love. 

Using Canva for your Opt-In Cover and/or Text

I use Canva for all sorts of things. Here’s a great way to make a graphic that you can use for your opt-in cover. If your opt-in content is fairly simple, you can create your entire opt-in in Canva; if it’s not, you may need to export the cover as a JPG or PNG and then add it to Word, Pages, or Google Docs.